My work

What I do

Art Director, Set Designer and Costume Designer.

Each job is performed with great accuracy and professionalism.

Spaces, styles, costumes that make us dream and live moments that often take us to other times.

It seems easy and a very natural job, but behind each project is a lot of concentration, dedication and often sweat and tears.

Each project is studied and developed with all its unique characteristics when expectations are met, quality is met.

In short, when a Theatre or a Cinema Director, Producer proposes a job, a level of service and quality, a predefined level of satisfaction is expected, and then these expectations have to be met with quality and accuracy.

The primary objective is quality, creativity and projects capable of meeting all the requirements and implicit needs.

In project planning, as with most things in life, quality is structural organised and not improvised.
Here, quality and acceptance expectations are defined in advance.

What looks great on paper, has to be excellent on the Stage as well as on the Cinema screen.

Ana Paula Rocha - Teatro - A bela e o monstro – Novembro 2014 - 001
Ana Paula Rocha - Teatro - A bela e o monstro – Novembro 2014 - 006
Ana Paula Rocha - Teatro - A bela e o monstro – Novembro 2014 - 004
- 01

Cinema

Art Director

The Art Director is responsible for the visual atmosphere of the entire production, creating and executing the artistic conception of a film or audiovisual product.

The Art Director, in addition to being a decorator and costume designer, counts on the collaboration of make-up, production designer, special effects and others to carry out his work.

- 02

Theatre

Set and Costume Designer

All the scenery and costumes, furniture, accessories and wardrobe that the public sees in the production of a piece make up the aesthetic environment.

The scenographer creates, designs, accompanies and guides the setting of the scenographic project.

The costume designer draws, creates an aesthetic image that serves the show but that fits the actor’s body, the movements on stage and his interpretation.

- 03

Associations

Associativism

Different movements organized with artistic intentions.

In general terms, associative practice is the voluntary organization of people, not for profit, with the objective of achieving something via cooperation. This form of collective organization aims to strengthen the bonds of friendship and solidarity, join efforts to claim improvements in the community, defend the interests of associates, develop collective work interests, produce and sell cooperatively, improve the quality of life and participate in the development of the region in which the associations are located.

Artistic associations aim at these objectives for the promotion of cultural acts, the promotion of members and the creation of cultural events.